
Coaching is partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential. The process of coaching often unlocks previously untapped sources of imagination, productivity and leadership (International Coaching Federation – ICF)
People often misunderstand what coaching is. It is often misinterpreted as only being needed by people who need to improve their on-the-job performance or when facing challenges. To provide clarity, here are some common myths about coaching:
- Coaching is only for underperformers or people with problems
- Coaches need to be experts in their client’s field
- Coaching is the same as mentoring or consulting
- Coaching is only for executives or high-level leaders
- Coaching is a quick fix for complex issues
- Good coaches always have the answers
- Coaching is just giving advice
- Coaching is only focused on professional development
- You only need coaching when you’re facing a crisis
- Coaching is an unnecessary expense
If any or a few of the above stands out to you, lets connect to demystify the myths. Connect to learn the value.
Cheers!
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