6+ Tips To Optimize Your LinkedIn Profile for a Midlife Career Change…

Change is the law of life. And those who look only to the past or present are certain to miss the future.

John F. Kennedy

Thinking of a change in your career? LinkedIn is rated as the world’s largest professional network. You can use it to connect and strengthen professional relationships, find jobs, and more.

Chances are you already have a profile but when was the last time you looked at it? Hmmm…

Here are 6 tips to optimize your profile for leaders and professionals who wish to make a change so you can become more visible to Executives, headhunters and Recruiters.

1.Relevant Headline and Summary: Craft a headline that reflects your desire to transition into a new field and a summary that emphasizes your transferable skills and passion for the new industry.

2.Professional Photo: Update your profile picture to present a polished and adaptable appearance that aligns with your desired career change.

3. Keyword Optimization: Use keywords associated with the new field you’re targeting, showcasing your intention to pivot and ensuring your profile appears in relevant searches.

4. Experience Section: Highlight experiences, projects, or accomplishments that align with the skills required in your target industry, even if they were gained from previous roles.

5. Recommendations: Obtain recommendations from colleagues or supervisors who can speak to your adaptability, quick learning, and positive attitude.

6. Content Sharing: Share insightful content related to your intended field, showcasing your genuine interest and commitment to learning about the industry.

7. Networking: Connect with professionals in your desired field to expand your network and gain insights into the industry’s nuances and trends.

8. Training and Certifications: Highlight any relevant courses, workshops, or certifications you’ve completed to bolster your qualifications for the new career path.

9. Volunteer Work and Side Projects: Include any volunteer experiences or side projects that demonstrate your dedication to learning and contributing to the new field.

10. Custom URL: Personalize your LinkedIn profile URL and showcase your enthusiasm for the career change.

Remember, authenticity and consistency are key to building a compelling LinkedIn profile that accurately represents your goals and aspirations. Get going and update your profile now. Need help? Lets connect

Which tip stood out to you? Do share, we would love to hear.

Cheers!

Don’t forget to Share this with a friend.

6 Top Things Aspiring Entrepreneurs Should Do in 2022

Authored By Nicola Reid

If you’re one of the many millions of people hoping to start a new business this year, congratulations. This is a journey that you will never forget. There are many twists and turns down the path toward entrepreneurship, and your actions now can make it a much smoother process in the days ahead. Today, the Success Strategies blog touches on a few things that all aspiring entrepreneurs should do when starting a business in 2022.

1. Evaluate Yourself

First and foremost, you have to evaluate yourself. Do you really have what it takes to be an entrepreneur? According to Alcor Investment Services, entrepreneurs don’t procrastinate and are continually solving problems. If you are the type of person that makes plans and takes action on them, you might be a great candidate for entrepreneurship. In addition to these “soft” skills, you should also be at least somewhat versed in marketing, financial management, and customer service.

2. Decide on a Business Structure

Business structures are not just for major corporations. As a small business owner, you have the right to form your own entity. Doing so now can help legitimize your business. Consider filing as an LLC, which is a limited liability company. There are many advantages here, including lower taxes and reducing the possibility of your personal assets being targeted in case of a serious business flaw. You can use a local attorney or an online formation service, though the latter is much more affordable than the former.

3. Utilize Free Tools and Services

Even when you’re a small business, you must be prepared to break out your wallet (more on the financial commitment later on). However, that doesn’t mean that you can’t get some things without writing a check. You can use Google Docs to collaborate with your employees and customers and you can even find an image size converter online that allows you to upload photos to your website and social media. Although it might seem like a small thing now, fewer pixels in your images will make your site load faster, which can increase the amount of time customers spend on your domain. Search Engine Journal acknowledges slow load speed as the number one reason that people move to a different website.

4. Stay Motivated

As an entrepreneur, you will experience successes and failures. It is during these failures that you must remember to stay motivated and never give up.

5. Understand the Financial Commitment

Starting a business is a huge financial commitment, and many small business owners are unprepared for the sheer number of checks that get written each week. Remember, you have not only your startup cost but also business filing expenses, taxes, payroll, inventory, and more. Although this might sound like a lot, don’t despair. There are plenty of deductions you can take, especially if you use your home as your office. CPA Mark J. Kohler notes that you may even be able to deduct part of your vehicle expenses as a home-based business owner.

6. Strategize

Running your business means prioritizing everything every day. One thing you cannot forget is to pay attention to your customers and the competition to find out what they want. To do this, you will need to do market research and implement a product roadmap when you are ready to launch something new. Use a template (another potentially free online service) that helps you set deadlines and understand where you may have trouble in the process. Having your product launches mapped out ahead of time will help you prioritize and set more reasonable goals.

Launching your own business is one of the best ways to create wealth for yourself and your family. Although it may seem intimidating now, trust that you will soon have the experience to navigate the world of entrepreneurship with your head held high. Remember, no one ever got rich working for someone else, and your fears are the only thing stopping you from mapping out your own path toward success.

About The Author

Nicola Reid is an entrepreneur and small business owner from Texas. She created Business4Today.com to provide access to the resources members of marginalized groups need to turn their entrepreneurial dreams into reality. Through her site, she hopes to support the growing number of people of color, women, and members of the LGBTQ+ community who are taking the leap into small business ownership.

Photo by MART PRODUCTION on Pexels.com

It’s August Goal-Seekers. Anything’s Possible With These Quick Tips…

It’s August. Anything’s Possible

Dr. Shelly c

It’s August. Way past mid-year. How are your Goals progressing? Go check the list and the strategies you wrote. Didn’t record them? Sad… because that’s the first step in your goals being manifested. But no fear, it’s never too late. Write them down now. Add strategies…you know… those ways to achieve them. Don’t forget to include deadlines to hold yourself accountable.

Connect With Your Network

Progress slowed? Pandemic in the way? Frustration aside, if you’re a writer, keep writing. Don’t stop. New entrepreneur? Keep plugging. Keep pushing. Build in that daily motivation and that resolve to never give up. You will get there.

Need to change that frustrating job? Don’t quit. Plan. Revisit and update your public profile (Resume, LinkedIn). Connect with your network. Get those leads. Don’t forget the traditional job search methods and applications but do combine it with networking. It’s one of the primary ways to get a job and other leads.

Dive into the book Ditch It Switch for help. Valuable tips included.

Need help? Let’s connect.

Cheers!

Goals. The Power Of The List…

Obstacles are those frightful things you see when you take your eyes off your goal.

Henry Ford

Goals, write them down. Then work them. In a recent post Yendi shared her 10 Goals.
Years ago when I was expecting, I went to Lamaze class where my only child at the time would play with the instructor’s teen, Yendi.

Big Goals

Recently Yendi reflected how she wrote down her 10-year goals. Many reveal that they cannot even think that far. In Yendi’s case her dream was to enter and win the Miss Jamaica World contest. She worked it and yep, she did it! From the entry to the steps to win it … and that she did.

So make sure that your goals are BIG so you can’t miss them when they come through!

How old are you now? What dreams are you carrying. Take the time to write them down. Then once you do, work them and there’s no doubt that you will achieve them. Don’t know where to start? Let’s connect or dive into the book Ditch it Switch It and it will show you how.

An expert? Still write the goals for your next chapter since we’re always growing.

Cheers!

Book Launch

Author, Speaker, Coach and HR Consultant, Dr. Cameron will discuss the traits of successful Caribbean American Leaders; the challenges they encountered after migration; how they overcame the challenges; and the factors that most influenced their success.

Join us as we embark on this journey, “she says” to those areas that youths and individuals in tranisition can take to become successful in their lives.

Invited guests include elected officials, university professors, and other industry leaders. Moderator Roxanne Valies, Candidate for Florida State Representative, District 95.

STRATEGIES TO SUCCESS: How To Build The Brand Called You Seminar

  • Are You in Transition?         
  • Tired of Being Sick & Tired?  
  • Aspiring Entrepreneur?
  • Wish to Simply Perfect Your Craft?

Then this seminar is for you!

Seminar will be held at NOVA SOUTHEASTERN UNIVERSITY with Two Dates to Choose from:

1) March 28, 2015:  9:00 am – 12:00 pm

2) April 9, 2015:  5:30 pm – 8:00 p.m.

 Brand You Seminar

Register to Attend  at:

https://www.eventbrite.com/e/strategies-to-success-how-to-build-the-brand-called-you-seminar-tickets-16150465477

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