At a networking event, a bold Networker spoke about her reluctance to use social media. She was hesitant about using it. She asked herself “why not enroll into a social media class?
How can a business owner overcome this fear? This is a powerful and timely question especially as we get close to the peak of the biggest holiday season. Most business owners are confident in their work but hesitant about visibility.
4 Ways to Overcome the Fear of Marketing as a Business Owner
Many business owners love what they do but freeze when it’s time to promote their work. They fear sounding “salesy,” being judged, or stepping into the spotlight. Yet, marketing isn’t about ego, it’s about service and connection. Here are some tips to negate that fear.
Reframe “marketing” as “helping.”
Marketing is simply communicating the value of what you offer to people who need it. When you shift from “selling” to “serving,” fear loses its grip. Ask yourself: Who needs this solution? How can I make it easier for them to find me?
Start with authenticity, not perfection.
You don’t need perfect videos, fancy funnels, or flawless captions. You just need a clear message and consistency. Share your why, your story, and the transformation you help others achieve. Authenticity builds trust faster than polished perfection.
Use your strengths.
If writing comes naturally, blog or post. If you’re a people person, go live or network. If you’re visual, create short reels or carousel posts. Play to your natural communication style instead of forcing what feels unnatural.
Build confidence through small wins.
Set simple, repeatable goals, one post a week, one short video, one client testimonial shared. Every time you take action, your comfort zone expands.
A leadership or business coach can help you uncover the root cause of your fear. Whether it’s fear of rejection, comparison, or visibility and replace it with confidence and clarity.
Coaching helps you align your mindset, message, and methods so you can show up as a confident leader of your brand.
Coaching helps you align your mindset, message, and methods so you can show up as a confident leader of your brand.
Remember: As with the business owner we spoke about, she learnedd that she did not have to love marketing, she just needed to see it as part of her leadership. She did and was happy to shout the benefits.
Remember, your voice, your story, and your offer could be the answer someone is praying for. Don’t let fear keep you silent.
Have you been hesitant to step out and share your work? Do share. We would love to hear.
What’s an Author and Leadership Coach presenting at a Garden Fall Festival? Aah but there are similarities. My work is about Personal Growth. Just like farmers plant seeds, all of us plant Goals. The idea is to water and care for them just like we do plants.
Personally, I love plants but I’m a ‘plant killer’, be it orchids or other beautiful plants. They all end up withered. As time passed, I started gifting them or hiring professionals to care for them. That’s a gift that I didn’t get.
Against that background, here I share 3 points that I hope will help you reflect this Fall.
1.Plant with Intention
Every great harvest begins with a seed, and so do your dreams. Whether your goal is to start a business, write a book, get healthier, or grow spiritually, you must plant it intentionally. Don’t just wish, sow. Choose what you want to see in your future and begin with small, consistent actions.
2.Nurture with Patience
A seed doesn’t sprout overnight. It takes watering, sunlight, and care. Likewise, your goals need patience, persistence, and faith. You may not see progress immediately, but don’t stop nurturing your vision. Keep showing up, keep learning, and trust the process.
3.Protect Your Growth
Every garden has weeds and pests—and life has distractions and doubts. Protect your goals from negativity, procrastination, and fear. Surround yourself with people and environments that feed your growth, not drain it.
4.Reap With Gratitude
When your harvest comes, whether it’s success, a new opportunity, or even lessons learned, celebrate it. Give thanks for the journey, the people who supported you, and the challenges that helped you grow stronger.
This Fall, as we celebrate the physical harvest around us let’s also think about the seeds we’re planting in our lives. Because what you plant today you harvest tomorrow.
So plant wisely, nurture faithfully and reap joyfully. Thank you, and may your harvest overflow with abundant blessings.
Get Ready for a change this season by connecting now. Level up your motivation with your copy of Motivational Quotes Book available now.
Start by doing what’s necessary l; then do what’s possible; and suddenly you’re doing the impossible. ~St. Francis of Assisi
Starting something new takes courage. Whether it’s launching a business, chasing a career dream, or stepping into the unknown, the journey can feel exciting—but also overwhelming. Fear, doubt, and challenges often show up uninvited, tempting us to give up before we’ve even begun.
This isn’t just another quote collection. It’s a daily dose of encouragement designed to remind you that setbacks are temporary, obstacles are stepping stones, and success is possible when you keep moving forward.
Why This Book Matters
Every entrepreneur and dreamer knows the reality: there will be days when you question yourself. This book is here for those exact moments—when you need that spark to reignite your drive.
Inside, you’ll discover: ✨ Quotes that challenge fear and fuel confidence ✨ Encouragement to push through hard days and keep showing up ✨ Wisdom from timeless voices that inspire resilience and growth
Whether you’re building a business, pursuing a new career path, or simply in need of a reminder to keep going, these words of encouragement will meet you where you are.
Here’s how you can support and spread empowerment:
Order your copy today and be among the first to receive it.
Leave a review once you’ve read it—your feedback encourages others to join the journey.
Gift a copy (or two!) to the entrepreneurs, creators, and go-getters in your life who could use a reminder that giving up is never an option.
Final Thoughts
Dreams are built one step at a time. Challenges are part of the process. And sometimes, all you need is the right word at the right time to keep moving forward.
This book is that reminder.
Don’t wait—101+ Empowering Quotes for New Entrepreneurs now. Join me in fueling a movement of empowered entrepreneurs who choose courage over fear and persistence over giving up.
Writing a book without promoting it is like waving to someone in a dark room. You know what you have done but nobody else does ~ Madi Pred
Publish and Run? ️Books don’t just sell themselves, authors promote and readers read, review and recommend.
Join us to learn tips to Get your book noticed—and sold—this holiday season! At this event, authors will learn practical strategies to refresh their brand, promote their books, and connect with readers during the busiest shopping time of the year. Whether you’re self-published or traditionally published, you’ll leave with actionable tips to increase visibility, drive holiday sales, and make your book a perfect gift pick!
Facilitated by Dr. Shelly Cameron, President of Writers Group of South Florida
🗓️Saturday, September 6th 11:00am – 12:30 pm
💳Hosted by: WEST REGIONAL LIBRARY 8601 W. Broward Blvd, Plantation FL 33324
August birth month celebration because Growth is the best gift you can give yourself. August is my birth month – and that means YOU get the presents! Whether you’re a past client, a friend, or someone ready to take your next big step, here’s how you can join the celebration.
Summer is almost over and it’s time to make all those back-to-school plans. As we make those plans, lets pause for a minute. Think of a teacher or two who made a difference in your life. Personally, as I age, I think about those teaching experiences and the effect they had on my leadership journey. As I look back, I think of society’s great teachers like Erin Gruwell, Maria Montessori, and the fictional Mr. Keating (Dead Poets Society).
Here are 5 lessons leaders can learn from great teachers.
1.Clarity is Powerful
Teachers break down complex topics into simple, digestible pieces. Leaders must do the same—clearly communicate vision, expectations, and feedback so everyone understands what success looks like.
Lesson: Say less, mean more. Clarity builds trust and momentum.
2. Patience Enables Progress
Teachers know learning takes time and that growth isn’t always linear. Leaders should extend grace and patience during times of transition, failure, or new learning curves—whether with teams or themselves.
Lesson: Progress often looks like repetition before results.
3. Individual Strengths Matter
Great teachers recognize that not every student learns the same way. Great leaders acknowledge that not every employee works, leads, or grows the same. They tailor support, roles, and recognition accordingly.
Lesson: Personalize your leadership to bring out the best in each person.
4. Structure Creates Freedom
Teachers use routines and structure to create a safe space for creativity and exploration. Leaders who implement clear systems give their teams the confidence and autonomy to take initiative.
Teachers who genuinely care spark curiosity and motivation. Leaders who lead with purpose, authenticity, and heart cultivate higher engagement and loyalty.
Lesson: When you model passion, people give their best
As school begins its opening session, the road becomes a task / lesson plan in and of itself. What are your thoughts on the top five lessons? Anything missing that you would like to add? Do share, we would love to hear.
Don’t forget to connect if you would like to discuss your own leadership growth journey.
What’s a networking event without door prizes? Boring (smile). So, event organizers encourage gifts. They are a simple yet powerful way to boost engagement, excitement, and attendance at networking events. They create a sense of the anticipation and fun, making the event more memorable for participants. Door prizes also encourage people to arrive on time, stay longer, and interact more freely with others. Besides entertainment, they offer a subtle marketing opportunity for sponsors, hosts, or businesses to showcase their products or services in a positive light.
The PSL Business Club asked the question: “What is the Perfect door prize to give away at networking events?” Members chimed in. Some suggested giving what you would like to receive. Others suggested giving away high-end gifts that will make you the talk of the event. Gift these over several periods and you’re sure to leave a lasting memory. Here I share key gift ideas extracted as members chimed in.
Gifts That Shine
Wellness bundle energy drinks
Journal, fun pen, small devotional or motivational card set
Cute mugs which says “let’s connect over coffee”
Pair a small gift care ($10-$15) with a handwritten note or business card enclosing a product sample
Branded item that’s actually helpful
Gift cards to local restaurants.
Something useful like Coffee gift cards
Wine or Vodka
Dark chocolate and a gift card or voucher to try branded services
Cool shirt
Stanley or Yeti cup
Gift baskets
Branded swag bundle from the host company
Branded items or one/two from local businesses or gift certificates
Candy
Homemade cookies
Hand-painted items
Chocolates from a chocolatier
Beach accessories
Fun items that’s non-business related
Dot card… to make sharing information easier at networking event
High-End Gifts
Higher end gifts creates a lasting memory of your brand. Such gifts are:
Massage or Spa packages
Weekend getaway at hotel
Dinner for two at a high-end/classy restaurant
Tickets to a concert/play
There you have it! Here’s hoping it takes the guess work out of your gift giving when attending your next event.
I love to write! It’s a passion that began during my primary education years. I reflect on those early years. Back then, my uncle (an educator and school principal), would gift me with a book on birthdays and Christmas holidays. This was his custom instead of the usual and more preferential ‘toys’. Though disappointed then, I would dive into the books reading for hours.
As life progressed and blogging became a thing, I created my first blog A Moment With Shells in 2010. Later, on completion on my postgraduate education, I formalized this blog titled Successful Leaders to share my passion. It focused on empowering developing leaders through personal growth, leadership development, and success strategies.
That was a over a decade ago. Funny how time flies when you’re having fun!
Here’s an overview of my efforts to create articles, writings, or gleanings. The idea was to uplift, encourage subscribers and visitors under the headings listed.
Goal Setting & Achievement
The blog emphasizes the importance of setting clear, actionable goals. It encourages readers to commit to their objectives, keep them visible, and seek accountability to stay on track. Inspirational quotes from figures like Jim Rohn and Tony Robbins are used to motivate readers to design their own life plans and persist in their pursuits.
Discovering Purpose & Passion
Articles guide readers in uncovering their life purpose by reflecting on personal experiences, childhood interests, and unique talents. Techniques such as visualization, journaling, and seeking feedback from friends are recommended to help individuals find fulfillment and direction.
Stress Management & Work Life Balance
The website offers strategies for managing stress and achieving a healthy work-life balance. It highlights the importance of self-care, setting boundaries, seeking professional support, and engaging in activities that promote mental well-being.
Embracing Change & Personal Growth
Recognizing when it’s time for change is a recurring theme. Writings discuss signs that indicate the need for a new direction and encourages readers to take proactive steps toward personal development. It also emphasizes the courage required to make significant life changes.
Writing, Publishing & Legacy Building
For aspiring authors, the site provides insights into the publishing process, including self-publishing and audiobook production. It also encourages writers to reflect on their life experiences and consider the legacy they wish to leave through their work.
Overall, Successful Leaders serves as a resource for individuals seeking inspiration and practical advice on personal development, leadership, career change and achieving success in various aspects of life.
Subscribe Now! Get on Board
Subscribe to keep updated on upcoming new and exciting developments. Have you been a follower? If so, how long and how have you benefited? Do share, we would love to hear!
Stuff. Just stuff. Oh how we accumulate stuff. Meryl Streete in the movie “The Devil Wears Prada“, went on a tirade lecturing fellow actress Anne Hathaway when she snickered that the colors were the same. Naturally they weren’t.
As I reflected, I met a woman who per chance argued that we spend so much time in our lives acquiring ‘stuff’. I smiled.
As life transitions, we even pay for the stuff that we accumulate and don’t have room for. Whether it’s downsizing, relocating elsewhere with less space, we end up storing more and more of our ‘stuff’. Storage spaces make thousands of dollars annually storing our stuff while increasing costs intermittently through the year. We complain, object but still grudgingly pay because our stuff is important to us.
Goodwill, the Salvation Army and other places exist for us to give away our stuff. Our precious stuff. Is there an end in sight? Why not create a journal with ideas on how to really downsize. Then use bags to purge, donate or keep.
What are your thoughts on accumulating things, then paying to store them. Do share, we would love to hear.
Are you content with simply sitting on the sidelines and shaking your head, wringing your hands, because you know that this world could be a better one. ~Dr. Delores Smiley
What if you are no longer in the midst of corporate America because you have earned the opportunity to retire from the 9:00 to 5:00 daily work routine and you are still adjusting to time on hand?
What if you have discovered that you now have the time to pull out and work on those projects that you wanted to develop but just could never quite eek out that extra time to devote to them?
What if you are no longer needed to babysit the grandkids because along the way they have become adults and are busy with their own lives?
What if you have lost your companion and you are still making the adjustment of life without that special someone that completed your being for so many years?
What if you are not so settled that you have become complacent about the world that’s spinning around you?
What if you want to still make a contribution of service in whatever form but just don’t know how to go about doing that?
What if you could affect a positive change to make the tomorrows for society more pleasant, peaceful, and loveable?
Are you content with simply sitting on the sidelines and shaking your head, wringing your hands, because you know that this world could be a better one?
Are you concerned about the legacy that you are leaving to your family, to your community, to your world?
Are you afraid of the unknown or will you be a brave soul to believe and act on the fact that you have what it takes to make change?
I believe that you are out there and you would like nothing better than to discuss and develop a world that addresses hate, lack of leadership, the activation of moral and ethical behavior and saying to the world—we can be better.
This platform is a perfect way to get this started. I am willing to hear you, to grow with you and to look for that better tomorrow—together. I would love to hear your thoughts.